Ohio Website Design Development

FORTE Announces the Following Appointments

With more than 25 years of supply chain experience, Miller will be responsible for managing FORTE's sales and business development teams and spearheading strategic growth initiatives.

In addition, he will be involved in the development of future product technology solutions.

Miller has an extensive and diverse background within the supply chain industry, having held operational leadership roles at PepsiCo, IMI Cornelius and IMI Bevcore. He has managed major distribution centers throughout totaling more than five million square feet of manufacturing and warehouse space with more than 100,000 stock-keeping units. In 2001, Miller led the site selection process of a start-up greenfield distribution operation, including the development of floor plan layouts and the selection and implementation of enterprise resource planning (ERP), warehouse management systems (WMS) and automation solutions.

Most recently, Miller held executive leadership positions with several tier-one software technology companies, including High Jump/3M and AFS Technologies. In those positions he managed sales and marketing, professional services and future product roadmap direction for various supply chain technology solutions, including order management system (OMS), ERP, WMS, training management system (TMS) and DSD.

, Vice President of Marketing

Rentschler is a seasoned entrepreneur, creative director and marketing strategist who brings nearly 30 years of business-to-business marketing experience to bear on behalf of FORTE. He is responsible for building the FORTE brand in the supply chain industry, as well as implementing lead generation, media relations and social media programs.

As one of three principals and chief creative officer of HSR Business to Business, Rentschler helped build and ultimately sell one of the nation's most decorated and successful advertising agencies dedicated to b-to-b clients. Over the course of 20 years, HSR garnered every major award in the industry, including the American Marketing Association Effie Award for marketing effectiveness, while attracting an impressive list of Fortune 500 clients. BtoB Magazine named Rentschler one of the top creative directors in the country.

Metrics Marketing Group to Present on Website Optimization at ...

Cleveland, OH (PRWEB) July 22, 2011

Metrics Marketing Group, an analytics-driven database marketing and interactive services firm, will be presenting the importance of information architecture and messaging for websites at the Online Marketing Summit (OMS) & Integrated Marketing Technology Expo 2011 held at the Marriott Hotel Downtown in Chicago, Illinois from July 25-27, 2011.

Metrics Marketing?s Senior Search Strategist, Laura Cameron, will be presenting, ?The Largest Overlooked Tool in Digital Marketing,? ? which is oftentimes a company?s website. For all sites, regardless of industry or goals, accessibility, information and branding are the key elements to reaching, engaging and retaining customers. In Cameron?s presentation, she will cover the importance of information architecture and messaging for any site in order to find, engage and retain customers and increase a site?s natural and paid search performance.

Laura Cameron has more than 10 years experience in marketing, with special focus on online strategy and search engine optimization. Her expertise spans multiple industries, including retail, travel, B2B and financial services. Cameron?s technical optimization proficiency is a differentiator in the industry, as well as her experience working with large eCommerce sites. In addition to search engine optimization, Cameron is also well versed in pay-per-click advertising, online display media and social media execution. She has served as a judge of online marketing entries for HSMAI?s annual Adrian Awards competition since 2008.

?When it comes to digital marketing, it?s common for companies to turn to strategies such as email marketing, paid search, banner ads, and more in order to boost brand exposure and to attract or retain customers,? explained Laura Cameron, Senior Search Strategist at Metrics Marketing. ?However, the website is the best digital marketing tool for any company to utilize, if optimized correctly. In my presentation, I will share website optimization strategies and tactics that marketers can use to develop a site that converts visitors into customers.?

The Online Marketing Summit (OMS) & Integrated Marketing Technology Expo in Chicago is a premier educational event for marketing, Internet and business professionals to learn and share best practices in the areas of: social media, search (SEO and SEM/PPC), demand generation, conversion, email, analytics, integrated marketing, mobile, online advertising, affiliate marketing, eCommerce and website strategy. Attendees can participate in various workshops, online marketing boot camps, engage in hands-on “how to” sessions and receive personalized consultations with experts. For more information about OMS & Integrated Marketing Technology Expo in Chicago, visit http://www.onlinemarketingsummit.com/.

Internationalization, Design and Global Development, Third International Conference, IDGD 2009, Held as Part of HCI International 2009, San Diego, CA, USA,July 19-24, 2009, Proceedings

Dissertation abstracts international, The humanities and social sciences

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